Customer Experience Playbook

Your customer journey is only as strong as the weakest touchpoint. We help you uncover friction, identify behavioral patterns, and align your teams around experiences that retain and convert.

What This Report Helps You Uncover

The Customer Experience Playbook reveals where the customer experience breaks down and how to align teams, tools, and data around better outcomes.
1
Map the Customer Journey
Identify key friction points across the entire lifecycle, from first touch to renewal, and reveal where momentum breaks down.
2
Decode Behavioral Signals
Analyze customer actions and patterns to surface what matters most and highlight where teams should focus attention.
3
Drive Measurable Improvement
Get clear, prioritized recommendations to boost retention, increase speed, and elevate satisfaction at every stage.

Maps each touchpoint along your customer journey
Delivers insights based on behavior and segments
Aligns next steps across Marketing, Sales, CS, and Product
Ready within five business days, start to finish
Includes up to two rounds of feedback and refinement
Created for GTM, CX, and product leaders and teams
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Sample Report

See how we turn behavioral complexity into customer clarity. This sample gives a snapshot of what teams receive when requesting the Customer Experience Playbook.

How Does it Work?

Not sure if this is the right place to focus? You can explore how each report fits together or take our short report assessment to find the right fit for your current challenge.

Choose Your Starting Point

Popular

Single Insight

One strategic report of your choice

$1,000

Get a focused, custom-built report designed to solve a specific challenge. Perfect for teams looking to explore ElevateForward.ai or address one critical priority without committing to a full package.

Starter Package

Three tailored reports over 90 days

$2,700 -10%

Use your three credits flexibly across strategy, operations, or growth, even across different business units. Ideal for quarterly planning, parallel initiatives, or multi-leader collaboration with shared visibility.

Partner Program

Ongoing access for advisory teams

Custom

Designed for consultants and agencies delivering strategic guidance at scale. Includes co-branded outputs, tailored onboarding, and flexible credit access to support recurring client or org-wide needs.

Frequently Asked Questions

The Customer Experience Playbook is often used to support retention strategies, product feedback loops, and post-rebrand or growth-stage transitions. Here are some common questions:

What does this report include?

A 5–7 page report delivered through secure third-party document management. Links never expire. The report includes analysis of journey friction, behavioral signals, segmentation insights, and recommended improvements by function or channel. Some reports may run longer depending on scope and complexity.

Who should be involved in the input process?

We recommend one stakeholder from CX, CS, or Marketing, with input from Sales or Product when relevant. Intake is structured to capture both qualitative context and behavioral signals.

How do you deliver the results?

Digitally, in a format that’s presentation-ready. Teams can also request a live session to walk through the findings and align on the next steps. These sessions may be scoped as separate engagements depending on depth and delivery needs.

What happens after I receive the report?

You can put the recommendations to work immediately. We include up to two refinement cycles based on updated segmentation or signals. Many teams also layer on the KPI Blueprint or Implementation Strategy Plan as follow-up engagements.

Ready to Build a Smarter Customer Experience?

Let’s uncover what’s blocking retention and what your customers need next.

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